Tag Archives: customer loyalty

Predicting Customer Loyalty Trajectory

Customer loyalty is the strength of the relationship a customer has with a business as manifested by customer purchasing more and at high frequency. There are various signal or events related to a customer’s engagement with a business. Some examples … Continue reading

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Big Web Checkout Abandonment

The topic for this post, is of interest to any online retailer. Shopping cart abandonment is dreaded by online stores. It’s more common in online stores than brick and mortar stores. In this post I will be discussing Hadoop based checkout abandonment analysis based … Continue reading

Posted in Big Data, Data Science, Hadoop and Map Reduce, Web Analytic | Tagged , , , | Leave a comment